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Social MediaContentBrandingStrategy
Bali, Indonesia

MIYUKI
HEBI

Creativity, content and strategy, shaped into brands people remember.

Digital Marketing & Social Media
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About

Ideas, made visible.

I am Miyuki Hebi, a Digital Marketing & Social Media professional based in Bali, Indonesia. I enjoy combining creativity, communication, and digital strategy to help brands build a stronger presence online.

Social MediaContentDigital Marketing
What I Do

What I can do.

01

Social Media Management

Planning, publishing and growing brand channels with a consistent voice.

02

Content Strategy

Content plans built around brand goals, audience and platform.

03

Content Creation

Posts, visuals and short videos made to perform on social.

04

Copywriting

Clear, engaging copy for captions, promotions and campaigns.

05

Graphic Design

Social designs, banners and layouts with a consistent visual identity.

06

Video Editing

Reels and short videos edited for social platforms.

07

Website & Portfolio Design

Websites and portfolios that present people and brands clearly.

08

Branding & Creative Communication

A consistent look, tone and message across every touchpoint.

09

Digital Marketing

Online promotion across organic and paid channels.

10

Marketing Materials

Promotional materials built around one clear message.

11

Marketing Research

Audience, trend and competitor insight that guides creative decisions.

12

Influencer Outreach

Finding, contacting and coordinating with creators.

Selected Work

What I’ve made.

Featured concept campaign

AURELLE NO. 07

A fictional perfume brand created for this portfolio, from creative direction to key visual.

Discuss a campaign
Perfume campaign billboard with cherry and petal splash
Campaign billboard design
Perfume brand moodboard with color palette
Moodboard

Big idea

A perfume that feels like a sweet moment bursting open, with cherries, petals and liquid caught mid air.

Audience

Young women who like to stand out, live on social media and love glossy beauty aesthetics.

Mood

Luxury, vibrant, dreamy, bold, premium and editorial.

Output

A key visual poster, adapted for feed, story and billboard.

View full moodboard
01

Social Media Content

Instagram post designs made to stop the scroll.

Discuss social content
Instagram post design about a refrigerator that is on but not cooling
Instagram post design
Valentine’s Day themed Instagram post design with ice cream machines
Instagram post design
Villa and property maintenance promotional post
Instagram post design
02

Billboards & Brand Boards

Large format designs and brand direction boards.

Discuss a billboard
Dark minimalist billboard design for a lifestyle organizing app
Billboard design
Dark burgundy and gold billboard design for a satin lipstick
Billboard design
Soft peach billboard design for a new lip color collection
Billboard design
Skincare brand benefits, personality and voice board
Brand board
03

Event Banners

Sports community banners built around people, energy and one clear message.

Discuss an event banner
Mini soccer event banner with players and the headline Let the game begin
Event banner
Mini soccer welcome banner with players and the headline Welcome
Event banner
04

Product Promotion Designs

Promotional layouts that put the product and offer first.

Discuss a product design
Skincare gel promotion design with discount
Product promotion design
Brightening serum promotion design with butterfly pea flower visuals
Product promotion design
05

Websites

A bilingual company website with services, projects, FAQ and WhatsApp contact.

Discuss a website
Homepage of a bilingual company website for a property maintenance business
Company website
View live website
06

Blog & Writing

Cultural storytelling on my own blog, Napas Tradisi. Article in Indonesian.

Discuss content writing
Blog article about the Kebo-keboan ritual in Banyuwangi
Blog article
Read the article
07

Video Editing

Reels and short videos edited for social platforms. Watch the full selection on Google Drive.

Discuss video editing
Watch my video workOpens in Google Drive
Results

Content that performs.

748KViews on a single reel
265KViews on another reel
5.3K → 695KMonthly reel and post views, January to April
Before and after Instagram account recap showing growth in views
Account recap · before / after
Instagram reel insights showing 748,158 views
Reel insights
Instagram reel insights showing 265,691 views
Reel insights

Screenshots from Instagram Insights.

How I Work

How a project unfolds.

01

Discuss

We talk through your brand, goals and audience, so every creative decision has a clear purpose.

02

Ideate

I research, shape the concept and propose a direction for the content, visuals and message.

03

Create

I bring the idea to life, from design, copy and video to the content plan, with attention to detail.

04

Refine

We review together and polish until the work feels right and is ready to publish.

Skills & Tools

Toolkit.

Social MediaContent CreationCopywritingBrandingDigital MarketingMarketing ResearchInfluencer Outreach Meta AdsTikTok AdsGoogle AdsAnalyticsCanva
Personally
I turn ideas into clear, engaging digital communication.

Every project sharpens my practical marketing skills, and I keep learning with every brief.

Contact

LET’S WORK
TOGETHER

Have a brand, a campaign or an idea in mind? Tell me about it, and let’s build something people remember.

Start a WhatsApp chat about
Social Media ManagementContent CreationGraphic DesignVideo EditingWebsite & PortfolioSomething else
WhatsApp+62 851 3370 5070 Emailyukihebi378@gmail.com Instagram@miyukihebi Facebookmiyuki hebi